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Autumn 2026
Strawberry

Hademar


Everbearing, all-season
Variety additional features
New in offer
Crown diameter 7-25 mm and more (mainly 10-20 mm)
Przeznaczenie
Fresh market
A- (crown diameter 6-9 mm)
A (crown diameter 9-15 mm)
A+ (crown diameter 15-20 mm)
A++ (crown diameter above 20 mm)
Features
Large fruits

Fruit ripening period of the Hademar variety
Licensed Variety
On
Variety description

Hademar is an everbearing strawberry developed by Flevo Berry, combining very high productivity and strong resistance with attractive fruit.

Ripening period: everbearing variety. Harvest is evenly distributed without significant gaps.

Fruit size: very large to large.

Fruit appearance and shape: conical to rounded-conical.

Fruit color: characterized by an intense red color.

Fruit firmness: Hademar strawberries are characterized by excellent shelf life. They remain very firm even in high temperatures. The fruits are resistant to damage during harvesting and do not bruise or develop skin impressions.

Yield: a very productive variety. A well-balanced Hademar plant can achieve high yields (1.8–2 kg per plant), resulting in a high proportion of top-quality fruit at harvest. The harvest is evenly distributed without significant gaps.

Plant: As a generative-growing variety, Hademar requires continuous vegetative stimulation to produce new leaves in order to cope with abundant flower bud formation. It is recommended to maintain one well-developed leaf for every two fruits. Failure to keep this balance may lead to fruit deformation due to insufficient net photosynthesis. Plant growth is moderate; a healthy green canopy and sufficient leaf area are key to successful cultivation of Hademar. Minimizing the removal of green leaves is essential, while removing yellowing leaves helps open the plant for the development of new foliage. The inflorescences are long and extend above the plant, making them easy to trim. Most inflorescences naturally bend downward.

Resistance: the variety is resistant to root diseases and shows low susceptibility to powdery mildew, which makes cultivation easier and reduces the risk of crop losses.

Use: suitable for both direct sales and distribution through retail chains.

Cultivation type: this versatile variety performs well in open field and tunnel production, as well as in substrate cultivation in tunnels and under cover. Overwintering in the ground is possible when grown on raised beds, leading to high early-season yields. Optimal soil conditions, without wet spots, are crucial to ensure balanced growth.

Origin: a variety bred by Flevo Berry in the Netherlands.

  • The indicated ripening period refers to traditional cultivation in Poland, in the Kuyavian-Pomeranian Voivodeship, under standard weather conditions. The exact ripening time of strawberries may vary depending on the local climate, seasonal weather conditions, and the cultivation method.
     

The Hademar strawberry variety is protected by Community Plant Variety Rights. Further resale or propagation (even for own use) is prohibited under penalty of liability for damages to the variety owner – Flevo Berry B.V. The plants may be used solely for fruit production.

 
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